As Chief Operating Officer at Setflow, I’ve driven critical operational and strategic initiatives, steering the company through a major transformation. Over the past year, Setflow successfully pivoted from Wesual, an on-demand photography service, into a SaaS platform that manages photography workflows and functions as a creative marketplace. This transition allowed us to leverage our existing client base while expanding our product offering, providing scalability and enhanced solutions for businesses and creative professionals alike. In this role, I manage cross-functional teams and ensure that the operational backbone of the company supports growth and innovation. By leading projects that align tech development with client needs, I’ve positioned Setflow to adapt swiftly to market shifts, delivering value through a comprehensive, integrated platform. With over five years of experience across business development, operational strategy, and project management, I specialize in scaling businesses, optimizing workflows, and fostering team collaboration. My background in social media and brand development also informs my ability to lead projects from concept to execution, always with a focus on creating measurable impact.